MAPP Conference 2025

Information

Sted:
Agro Food Park, Agro Food Park 15, 8200 Aarhus, Denmark
Sprog:
Engelsk
Pris:
750kr
Fra:
04. november 2025 kl. 09:30
Til:
04. november 2025 kl. 15:00
Sustainability at Any Cost: Rethinking How We Communicate About Health and Sustainability

The transition to sustainable food systems is often framed as a necessity for the planet. While these efforts are positioned as beneficial for planetary health, they raise important questions about their implications for personal well-being. How does the messaging around sustainability shape consumer perceptions of health? Public debates, media narratives, and policy communications play a crucial role in shaping how sustainable diets are understood—sometimes reinforcing but also challenging established ideas of nutrition and well-being. How should consumers receive clear, evidencebased messages? What role do different stakeholders play in ensuring transparency and trust? And how can communication strategies navigate the tensions between sustainability and health without creating confusion or resistance? Ultimately, can we effectively communicate the interconnected nature of human and planetary health, ensuring that sustainability is not perceived as a trade-off against personal well-being? Join this year’s MAPP conference, co-organized with Food and Bio Cluster Denmark and Agro Food Park, for an in-depth discussion on the role of communication in navigating the healthsustainability dilemma or synergy. Experts from research, industry, and policy will examine the power of messaging, the impact of framing, and strategies for fostering informed consumer choices.

You can register here. Deadline for registration: 20 October 2025.

Kontakt

Britt Sandvad

bs@foodbiocluster.dk

+4520409679,+4520469306

MAPP Conference 2025
MAPP Conference 2025