Personalised Nutrition: how to bring personalisation to the mass?

Theme: Health products, functional and personalised food 

Consumer desire for personalised nutrition is growing rapidly. Because personalised food is still costly and complex to produce, it remains niche and companies focus on ‘customisation’ , requiring the end consumer to do the hard work of choosing rather than personalising food to individual needs. But in the next ten years, we expect personalised nutrition to become mainstream, supported by the use of smart devices that track, interpret and advise consumers what their body is telling them. The challenges to overcome to reach the mass market are technological (e.g. , real time biomarkers, near -effortless ‘always on’ monitoring), relevance and affordability. At this masterclass we will discuss and present promising business models bringing personalised nutrition to the mass.

TOPICS TO BE COVERED
Improved functionally of plant -based proteins
targeted the elderly
Personlised nutrition for the mass market

The programme is coming soon.

Global Foodture is so much more than online workshops. You can also participate in online training on the four Asian focus countries (Japan, Singapore, South Korea and Thailand). Global Foodture will prepare you for two company missions: 1) Thailand 21-24 May, 2023 and 2) Singapore in November 2023. At last but not least, you can meet potential collaboration partners online during the entire time or during the 4 dedicated matchmaking events. Curious and interested, please read more and register at the below link or contact Susanne Baden Jørgensen at sbj@foodbiocluster.dk

https://globalfoodture.b2match.io/